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SEO and UX: Correlation and How They Benefit Each other?
In today’s competitive digital landscape, SEO (search engine optimization) and UX (user experience) are not just aligned but are beneficial to one another. Businesses that do this will likely attract,…
Is SEO Dead? Understand How Search is Changing
In the dynamic world of digital marketing, SEO, or search engine optimization, has long been part of the bedrock of digital visibility and success. New technologies, however, keep emerging; user…
Podcast SEO: Benefits and Strategies
Podcasts are fast becoming one of the most popular forms of content consumption. With millions of active podcasts available globally, it’s no wonder that businesses, creators, and marketers are looking…
15+ Proven Customer Retention Strategies
Still, in 2024 brands are between the horns of a dilemma-to retain or to acquire. New customer acquisition has become problematic and costly; at the same time, retention is not…
A-Z Guide for Win-Win PPC Advertising Strategies
A Pay-Per-Click, or PPC campaign, has emerged as an effective medium through which businesses of all sizes can promptly and efficiently reach their targeted audience in today’s fast-paced world of…
Top Digital Marketing KPIs and Metrics to Measure
Establishing digital marketing campaigns and running them to reach your goals isn’t enough to stand a chance of success. You need to track and measure the results to determine your…
How to Create a Social Media Calendar?
Managing multiple social media at once is overwhelming. Using a calendar for social media can be your secret ingredient in streamlining efforts, raising your social media influence, and helping you…
Content Marketing Statistics You Should Know
Content marketing remains to be part of most marketing strategies, and for a good reason. Be it a small local business or a global corporation, effective content is your ticket…