Digital Marketing

Duplicate content is hectic for anyone who wants to boost SEO efforts. And hence, a technical factor called URL canonicalization comes to tackle it. Simply put, canonical URLs make your primary content to be picked as original one by search engines like Google But it actually works, and why search engines will care about URL…

You’ve done an excellent job in creating compelling content, conducting keyword research, and embracing great performance on Search Engine Results Pages (SERPs) – that’s what a successful SEO result looks like. However, the SEO landscape is constantly evolving, and algorithm updates can sometimes send your rankings plummeting. While these updates can be disruptive, they are…

There are several factors that help a website reach top rankings on search engine result pages (SERPs). They include quality content distribution, keyword planning and execution, user experience, technical SEO checks, and many more. Among these factors, one of the most crucial one is backlinks. These links help to increase organic traffic by driving users…

YouTube presents a huge opportunity for marketers looking to connect with new audiences. So, it makes sense that you would want to ensure as much visibility there as possible. Companies across the globe are employing creative Youtube SEO strategies. They are eyeing to leveraging the largest video platform on the web. In this post, we’ll…

There is a huge potential for the content creators on Youtube, as the audience on this biggest video platform is growing.

Search Intent hit a query on search engines, they have a specific purpose in mind behind it. And then they enter some phrases to fulfil their purpose.

Bounce Rate reflects the percentage of visitors who leave a webpage without taking a desired action, such as clicking a link and filling out a form.

Mobile friendliness refers to how easy and enjoyable it is to use a website or app on a smartphone or tablet.

Video content is easy to optimize for SEO purposes. Mostly, marketers enhance video content to boost their rankings on SERPs

Keyword gap analysis simplifies to generate SEO keyword reports on which you can optimize content for better rankings.