TikTok Statistics Gen Z Marketers Should Know
|

TikTok Statistics Gen Z Marketers Should Know

TikTok, launched in 2016, took the short-form video concept and exploded it into a global phenomenon. It’s become a hub for hilarious content, but that’s just the tip of the iceberg. This platform boasts one of the fastest growth rates of any social media platform, making it a goldmine for brands that want to connect…

How to Rank Higher on Google?
|

How to Rank Higher on Google?

Nothing feels better than seeing your website on top of search results on Google, right! Interestingly, there are so many efforts required to push a website on top search positions. It includes taking appropriate measures to implement critical SEO practices, improve technicalities of website, doing certain tests, and yes, a bit of patience. In this…

The Ultimate Guide to Harnessing the Power of Organic Brand Mentions
|

The Ultimate Guide to Harnessing the Power of Organic Brand Mentions

Are you aware of what people are saying about your brand? Organic brand mentions about your brand on the internet can have a have a huge impact on brand reputation. If you have no idea what customers are saying about your business or the internet, or if you have missed social media interactions under the…

Beginner Guide to URL Canonicalization
|

Beginner Guide to URL Canonicalization

Duplicate content is hectic for anyone who wants to boost SEO efforts. And hence, a technical factor called URL canonicalization comes to tackle it. Simply put, canonical URLs make your primary content to be picked as original one by search engines like Google But it actually works, and why search engines will care about URL…

Google’s 200 Ranking Factors (& Their Importance)
|

Google’s 200 Ranking Factors (& Their Importance)

You’ve done an excellent job in creating compelling content, conducting keyword research, and embracing great performance on Search Engine Results Pages (SERPs) – that’s what a successful SEO result looks like. However, the SEO landscape is constantly evolving, and algorithm updates can sometimes send your rankings plummeting. While these updates can be disruptive, they are…

Backlink Analysis: An Ultimate Guide to Boost Your SEO
|

Backlink Analysis: An Ultimate Guide to Boost Your SEO

There are several factors that help a website reach top rankings on search engine result pages (SERPs). They include quality content distribution, keyword planning and execution, user experience, technical SEO checks, and many more. Among these factors, one of the most crucial one is backlinks. These links help to increase organic traffic by driving users…

Youtube SEO: How to Rank Youtube Videos?
|

Youtube SEO: How to Rank Youtube Videos?

YouTube presents a huge opportunity for marketers looking to connect with new audiences. So, it makes sense that you would want to ensure as much visibility there as possible. Companies across the globe are employing creative Youtube SEO strategies. They are eyeing to leveraging the largest video platform on the web. In this post, we’ll…