eSearch Logix has a team of innovative, skilled and proficient writers engaged in writing effective and actionable content for online promotion campaigns. We focus on writing only valuable content for your targeted audience. From individuals to small businesses and established organisations, we provide SEO copywriting services to businesses belonging to diverse industries. Whether you are looking for expertly written articles, artfully written blogs or nicely written landing pages, we have experience and expertise in all facets of SEO copywriting.
Content is a crucial element of your website. No matter how attractive is your website, if it fails to effectively communicate about your ideas, offerings and specialties, it will remain a dull piece of art. We at eSearch Logix focus on each and every element of the content shared to create awareness about your brand and business. We specialize in providing end-to-end content writing solutions to assist online marketing campaigns.
Esearch Logix Provides Content Writing Services
- Web Content Writing
- Blog Post Writing
- Press Release Writing
- Article Writing
- Guest Blog Post Writing
- Product Descriptions
- Wh Series Content Writing
- All Other Types Of Content
Our SEO Copywriting Services
Articles and Blogs
We specialize in writing engaging and well-researched articles and blogs based on your niche industry. Our focus is on providing fresh, innovative and informative articles to capture the attention of your targeted audience.
Press Release
Website Content
Product / Services Description
Social Media Engagement
E-commerce Content
Technical Content
Copywriting Content
Multimedia Content
Email Content
Academic Content
E-books and White Papers
Whether you want us to drive your link-building approach with quality content that gets published on high-authoritative sites, or you want improved conversion rate optimization, we deliver quality and excellence. We also provide complete proofreading services to check your document meticulously for any grammar, typographical, format, and style errors and rectify that.
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Content Writing To Drive Your SEO – Boost Click-through Rates
Our content writing and marketing services are devised to drive actionable results. No SEO process can be complete without a strategic content writing approach. These two are interconnected disciplines with the same objective – To provide value to users’ informational needs, and boost web pages’ credibility to appear in relevant search results.
Without content writing and marketing, for your website and off-page campaigns, it is like a house without a framework. Your digital presence won’t have any derivatives if there is no information and no value for online visitors. Whether you want to boost your website’s online presence, appear higher in Search Engine Result Pages (SERPs), bring inbound traffic, and drive conversions, your SEO and content have to go hand-in-hand.
Why Content Writing is important for Your Digital Presence and SEO?
You aren’t gaining any results if your website visitors aren’t turning into conversions. This is where the combination of content writing and SEO comes into play, to convert your site visitors into paying customers.
And no SEO or digital growth can be achieved without strategic and proper content writing. More than 75% of visitors read online content when checking about a brand’s service, products, and more info, to make an informed decision. In fact, quality content creation for SEO increases conversion and Return on Investment (ROI) by over 10X. That is why content writing becomes extremely important, because of many reasons:
Without content writing and marketing, for your website and off-page campaigns, it is like a house without a framework. Your digital presence won’t have any derivatives if there is no information and no value for online visitors. Whether you want to boost your website’s online presence, appear higher in Search Engine Result Pages (SERPs), bring inbound traffic, and drive conversions, your SEO and content have to go hand-in-hand.
Increase SERP Ranking
More quality content, more value for your visitors. With content writing, you not only give value to readers, but also enhance consumer engagement, and improve your ranking signal, you can execute link building and more activities that enhance your site’s and page’s capability to increase SERP ranking.
Develop Brand Visibility
The more you spread your word online, through different sources and platforms, the better the chances are of your brand to gaining visibility and awareness. A comprehensive content writing strategy goes a long way in creating brand recognition and reaching the target audience.
Improve Your Customer Base
The more content you write and spread, the more your reach is online across platforms where your target customers are engaged. This way, you are able to find new prospects, and execute a tactic to convert those into customers. You also are able to retain the old ones by delivering value to them.
Improve Brand Authority and Credibility
With quality and valuable content writing you are denoting to your users and visitors that you are knowledgeable in your field and have high expertise in your niche. A content marketing team or the firm knows how to put in the research and in-depth analysis to create content that is authoritative, unique, and engaging.
Increase Leads and Conversion
Any content that is SEO-optimized has more than 5 times the chance to generate high-end leads. And backing up your outreach process with content strategies including email marketing, so, you turn these leads into potential prospects. Subsequently, your conversion rate chances also improve.
Gain Long-Term Revenue
Today, the consumers are smart. They dig deep, assess, and look at what value you are providing them. By delivering quality content throughout you are ensuring that you are understanding them, and their needs and addressing their challenges, which makes them your long-term consumers, which in turn earns you long-term revenue.
Our Content Writing Approach
If someone says that keywords are the only thing that you need to focus on when creating content, don’t get fooled by that. Search engines no longer work this way.
In fact, search engines’ only focus is to find, index, and rank content that provides a solution to what the searcher is looking for, and what would solve their queries. Their ‘Search Intent’ has become the most important aspect. And this is what quality content should focus on.
Fortunately, we at eSearch Logix keep up to date with what is happening around the digital sphere and create and deliver content that is crafted to give solutions to users, and the search result ranking takes care of itself afterward, all the time.
Search Intent Drives Our Creative Approach
Right from finding, assessing, and exploring the keywords to creating content, the end-user is the one who is at the back of our writer’s mind. Each piece of content is formulated to provide them with quality, unique and rich content that has the information they won’t find anywhere else, and which satisfies them to the full.
We conduct comprehensive research, and use tools (not just the standard but more agile methods as well to get to know the searcher’s intent and journey) to compile our keyword list that we have to target, all wrapped within a high-quality, informational content creation that speaks volumes.
Our content creation blueprint includes:
- Keyword data
- SERPs metrics
- Term Frequency (TF) and Inverse Document Frequency (IDF) – Assessment of how important a particular word is to a document
- And more
Our User-focused Content Writing Approach – Google E-A-T And ‘helpful Content’
If you are still embarking on the age-old phenomenon of writing content, optimizing it with keywords, publishing, and hoping for ranking to push up, then you need to beware. Google doesn’t work that way. It is very critical about the content that you create and how it presents the brand value to the forefront.
Here comes Google E-A-T: It simply means Google trusts and values websites that demonstrate – Expertise, Authority, and Trustworthiness (E-A-T).
Google E-A-T is a blend of:
- The Creator – Who is the creator and what expertise does he/she has in the main content type?
- The Content – What authoritativeness the creator holds in the subject, along with the authoritativeness of the main content and the website?
- The Website – The trustworthiness of the content creator, the main content, and also the website.
Although Google E-A-T has been around for many years, it has become more impactful and a key factor for Google to decide on the value and the user experience of the content in recent years.
We follow and adopt all the vitals of the Google E-A-T to ensure we stay on top of this for our content writing and content marketing purpose:
Our content creation is up-to-date and accurate
We ensure to add more trustworthy web mentions, as well as build on social signals (including reviews, etc.)
Our team of writers is well-versed in tone, language, and context and formulates content that displays authority and expertise
We audit the brand and content thoroughly, until we get it perfectly right, and develop content that enhances trustworthiness and brand positioning
We work by creating a content marketing framework
Google’s ‘Helpful Content Update’ is an algorithm update by Google that rewards and pushes the content up the ranking ladder that delivers high user satisfaction.
It works by assessing or evaluating the content site-wide, and it can hurt your website if the majority of the content present on the website is deemed ‘unhelpful’.
In essence, Google has iterated that they are focusing on ‘People-First’ content, meaning that the content should be written for people, provide a solution to them, and isn’t just about keyword targeting and ranking.
We adopt a comprehensive approach for creating content that corresponds to the ‘Helpful Content’ update of Google:
- No content scaling strategy without significance – Meaning no content that only adds to the length but delivers no meaning and satisfies user-experience
- We create content that aligns with the brand’s fundamental value proposition
- We leverage ‘Information gain Scores’ – Meaning we create content (even if the subject has been covered many times before) that provides context the readers haven’t seen before
- We take down unhelpful content and replace that with rich, informative, helpful content
- We add trust signals to different types of content and content marketing platforms
Why You Need A Proficient Content Writing And Marketing Strategy To Drive Results?
A content writing and marketing strategy is fundamental that captures customer persona, creates a brand reflection and voice and, helps develop a robust bond with the readers – An aspect on which eSearch Logix thrives.
A well-defined content marketing approach allows to:
Create Content that Connects with the Readers
Successful content writing and marketing aren’t something that can be achieved overnight. Data-driven Keyword Research, well-laid-out formulation, thorough research and planning, and an informative outlook are critical to getting your readers well-satisfied and taking action afterward.
Gain Traction
Having a profound strategy ensures that you know what topics you have to focus on, identify what content your target audience is more interested in, able to solve their queries and questions. Thus you are able to map out a strategy that takes less to develop and is highly effective.
Saves Time and Effort – Reduce Redundancy
With a well-formulated strategy, the bloggers and writers are clear about what they have to focus on, what type of content they need to create, who they have to target, and what research they have to invest their time and efforts in.
Increase Engagement
The greater value your content provides, the better the visitor and the reader are retained on the website page. When they are finding value in your written piece they are compelled to sign-up for blogs, and visit your website more often, which results in brand strengthening and fostering relationships.
Improve Brand Awareness
Brand awareness and loyalty are one of the biggest factors defining your digital presence success. A calculative and creative approach for website content creation works wonders to denote your market and industry expertise, build a community presence, and target potential customers precisely.
Create Google-Friendly Content
While the focus is on the end-user and reader, there is no denying the fact that you want your content to stay in the good books of Google and other search engines. A cohesive content strategy allows you to stay away from issues like copyright infringement, over-optimization, keyword stuffing, link spamming, and as such.
Our Seo Content Writing Process
We adopt a streamlined, professional, research-backed, and data-driven process to write content that drives value and results.
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Content Strategy
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Detailed Research
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Detailed Research
Our eo Content Writing Process
- Well-Researched
- Unique
- On-Time Delivery
- Target-Audience Specific
- SEO-Optimized
- Tailored and Engaging
- Multi-Market & Industry Experience
- Result-Oriented
Who Benefits From Our Content Writing Services?
- Business Owners
- Agencies
- Start-ups
- Large Enterprises
- eCommerce Companies
- Bloggers
- Affiliates
- Web Marketers
Why Us?
eSearch Logix team focuses on sharing the content and not the clutter. We share only the high quality and high impact content adored by users as well as search engine spiders. We make sure that your content creates the desired impact upon your targeted.
- Superior quality content writing
- 100% copyscape proof
- Well researched, unique and engaging content
- Balanced Optimization
We write to make your business noticeable to search engines, appreciable by the readers and preferred by your targeted audience. With our diversified industry experience, we can surely write the meaningful and high impact content to help you to in attaining your online goals. From health & fitness to lifestyle to real estate, we provide prolific and well-researched content writing for all industries.
If you are looking for SEO copywriters to create big impact of your small or established business, we help in creating and preserving in the long run.
Frequently Asked Questions ?
SEO content writing service means content writing and marketing process which helps a website to rank higher on SERPs. The content writing is done taking into account keyword utilization, and specific to the guidelines of Google and other search engines.
We provide complete content writing services, including on-page – content that is posted on your website, along with off-page – promotional content posted on other sites and platforms, including blogs, articles, press releases, scripts, infographics, ad copies, product descriptions, and much more.
This depends on what your precise requirements are and who can fulfill that. The team of content writers and marketers at eSearch Logix is able to provide you with comprehensive, up-to-date, trendy, optimized, quality, unique, and compelling content writing service that includes SEO content writing, website content creation, and more. Our focus is on ‘people-first’ content, meaning content that provides value to the users, enhances engagement, and thus is valuable in front of the search engines as well. This ensures better engagement, improved search result ranking, and increased conversion rate optimization.
This is done after a thorough site audit, brand analysis, and understanding of the brand requirement and goals. This is then followed by keyword research which is search-intent based, and formulation of content that is user-focused while also optimized for SEO, and in accordance with the Google guideline.
As long as you are working with a quality, reliable, experienced content writing service agency that has skilled writers who devote their time to research, and create content that is fresh and unique, rich in information and context, and drafted to solve people’s queries, you will gain potential benefits. With quality content, you stand to gain high search result rankings, increased inbound traffic, and improved conversion and ROI for your website.
Yes, we can provide you with bulk content as well. You just have to state your requirement, and your content marketing purpose, based on which we will create the blueprint and provide you with key suggestions to make ensure you get the best results.
A fundamental and core content writing strategy is based on – originality, relevancy, and engagement.
Our step-by-step process for content writing includes:
- Identifying your goals
- Competitor analysis
- Customer persona research
- Keyword research
- Doing content audit
- Market and industry research
- Identifying the right form for the content
- Brainstorming content ideas
- Planning and prewriting
- Drafting
- Revising and editing
- Publishing
That depends on what type of content you want, for what industry, and in what frequency. It also depends on whether you want the content writing service as a standalone or as a part of our SEO service plan. You can check or consult us for content writing plans, or discuss to get a custom-tailored plan created specifically to your precise requirements.
