Are you planning to build a website – an ecommerce one, a business site, a portfolio or any other type? Well, while you want to take your business up online, you would gain with having a distinctive, quality, high-performance and creative website that connects with visitors, reflect your business and personality and drives traffic, resulting in enhanced business growth.
Creating a website, the objective is to impress the visitors. There are many others like you in the industry which provides same products or services. Thereby it is necessary that you have a virtual product that provides a unique proposition to the visitors. And this is where your website’s design and visual effect creates a big impact.
Next-Level Website Design Trends to Elevate Your Online Presence
What design your website should follow? What layout it should flow-through? What effective visual elements your website must have? Follow the below mentioned website and mobile website design trends that will take your web product to the next level:
1. 3D Effects
Creating scenes and images with 3D illustrations that create intensity to the website and provides more realistic feel, results in high-end visualization appeal.
2. Parallex Effect
Animation was yesterday, but parallex effect is today. Inspired by the 2D videos, this effect is created by having different layers moving at different speeds, like slower background animation and faster foreground animation. This creates a sense of curiosity. However, this design but is not SEO-friendly.
3. Video Components
Apart from promotional and interview and testimonial videos, adding different video elements like for product instructions, and more add to an altogether different prospect to the overall website use for the visitors.
4. Site Minimalism
No one wants to browse through a website that is complex in look and feel. Simplicity in design while maintaining full information display and blend of other visually appealing yet calming elements is the favored trend. So, having limited color palette, use of necessary website layout elements, and maximizing white space is a great aspect.
5. Scroll Horizontal-Wise
While vertical or downward scrolling has been the standard for years and decades, horizontal scrolling has been the new pick for navigational effect. Make sure that users don’t find it confusing, and so this element can be added with clear instructions to the users.
6. Use of Emojis
Being interactive is an essential aspect to any website, and to make it communicate better with the visitors you need more and effective elements rather than test, images and buttons. This is where emojis come as a big boost, implemented to communicate feelings and thoughts effectually and in a fun way.
7. Abstract Art
Abstract compositions that are implemented on the website using different textures and shapes are resulting in having a detailed, vibrant and expressive website design.
8. Low-Saturation Colors
Muted colors (greyed-out layout) that are used strategically allow the users to engage better on the web page. This is an effective execution that will go well for a minimalist look and feel of the website, creating a realistic and natural experience.
9. Organic Figures
Not geometric, but organic shapes, is the new trend, maintaining symmetry, more natural feel and blend the website sections and components effectually. Use these creatively in the background.
10. Neumorphism
This is a new trend combining two elements – skeuomorphism and material design. What it results in? 3D illustration within a minimalist approach leveraging the different site design elements and also buttons. This is an exclusive concept that glorifies the shadowy effect.
11. Augmented Reality
This is highly suitable for eCommerce websites, thereby creating a much more immersive and interactive element for the website users.
12. Emotion-Inducing Typography
If you have to type ‘water flow’ why not use the image of a tiny blue drop of water. Using images and visual elements instead of words and phrases within a simple background help create an emotional response. And it is much easier to read through and connect with for the site visitors.
13. Vector Art
While you want to add more and more graphics and visual elements to your website, it can, sometime, lead to sacrificing website load time. However, using vector art is the ideal solution to this challenge. It helps to scale the visuals and doesn’t compromise on the quality of the original graphics.
14. Collage Art
This visual display form is highly versatile and has an aesthetic tone to it. Highly popular across magazines and used by individuals on photo-sharing websites, this concept has now transitioned on to the website design elements.
Web designers have the liberty to apply different artwork styles pertaining to compositions (rule of thirds and one-point perspective), textures, patterns, and themed-style as well.
So, what website design trends or styles you are using right now, or plan to implement for your new website? Make sure your responsive website designers are following such visualization effects that will definitely work to your gain to create optimal results.
