B2C SEO SERVICES

We are considered one of the Best SEO Agencies B2C, where experts at eSearch Logix work with a clear and data-driven approach, with complete know-how of what needs to be done and how. We prepare a comprehensive blueprint of the SEO strategy before execution with a clear action plan at hand corresponding to the result objectives.

Site Audit

Is your site developed and updated as per Search Engine guidelines? Are you struggling to rank higher even after putting in a lot of effort? A complete website audit helps to scout what issues are plaguing your site’s overall health, on the technical as well as off-site level.

Competitor Research

Is your competitor ranking high for a certain keyword that you are not able to gain? Are they constantly gaining high traffic and conversion? What is the approach they undertake? We look into what your competitors are doing right, and what gap you can fill to deliver a better solution to users and search engines better than them.

Keyword Research & Optimization

The most important part of any SEO process and campaign is keyword research. There is no benefit in targeting a keyword that doesn’t bring traffic or that isn’t searched by the target user base. Our keyword research strategy is all based on user intent and we keep updating and evolving with that to find the most relevant keywords, including long-tail, medium, and short-tail keywords.

On-Site SEO

On-Site SEO is a lot of things, and with us, you can rest assured that you won’t have to worry about this. Right from title tag and meta description optimization to robots/ txt optimization, sitemap creation, page load speed optimization, and all other technical aspects of the site, we take care of your on-site SEO.

Content Marketing

To spread your word, to get your message across digital platforms, to connect with audiences, and to build links – the most important aspect is the content – content that is displayed on your site, as well as what you write, publish and post on third-party platforms.

Our content marketing approach includes:

• Informational Content– The first and foremost thing is to give the detailed and right information to the user’s queries through the content.
• Transactional Content – When users have made a buying decision and are searching for the right platform to make the purchase, your content and your landing page information have to be persuasive to convert them from visitors to buyers.
• Commercial – This type of content strategy is followed for users who are looking to go deep into product or service review, and exploration before making the purchase decision.
• Multiple-Form Content Process – Not a single type, but to leverage the online marketing mechanism, you need to leverage different content forms to enhance your brand exposure and outreach process. Right from webpage content that talks about the page in a clear message, to creating long-form content, blogs, articles, press releases, short-form, content and more, we create content to drive maximum growth.

Link-Building

No SEO process is complete without link building. The better and more high-authority links you are able to generate through your content, the better your chances of securing a higher rank in SERPs. Link-building is the most important and key approach to your Off-Page SEO campaign.

• Internal Linking – It is a needful strategy as it helps to create a page hierarchy, allowing the search engines and users to understand the website structure, and navigate easily. It also helps to improve the visibility of the site’s low-performing webpages.
• Backlink Generation – Backlinks are critical to winning over search algorithms used by search engines. Our focus is on publishing content regularly on top-billed sources that are relevant to your industry and where your target consumers visit, earning backlinks that boost the site’s SERP rankings.

Local Optimization

In today’s times, many B2C companies target a specific location and people from a defined area to sell their products and services. We adopt a particular strategy for these businesses, implementing Google My Business profile optimization, local citations, and more needful tactics that help you rank higher for locally searched keywords and bring in more inbound traffic, queries, and improved sales and conversion.

SEO Result Measurement and Tracking

Putting in effort without knowing what it is delivering is something that you shouldn’t do. Our objective-specific, clear, timely SEO measurement and tracking process help to delve deep into what result we are getting, and what needs to change, removed, and added for the next B2C SEO strategy cycle. We make use of precise methodologies and tools like Google Analytics.

User-Experience Focused SEO Process

When your users are satisfied and the search engines find every element of your site and SEO relevant and helpful, then it boosts your ranking and traffic conversion. This is where our SEO process, at each phase and step, takes into consideration how to improve the overall user experience:

• Not just text, but our content creation also includes images, videos, and infographics to appeal to the user base more effectively.
• We make use of heading tags, including H1, H2, H3, and more, to make the content display more search-engine and user-friendly.
• The layout, display, sitemap, and all the aspects are executed after thoughtful planning and research.

We aren’t limited to what we have mentioned above. Utilizing different methodologies, campaign creation and tactics makes up our process until we are satisfied with the results. We always target upping the game, and gaining better results than yesterday and before.