Driving Your Ecommerce Business Growth With Expert Shopify SEO Services
When it comes to eCommerce platforms, Shopify holds a big command in the segment. It not only provides an amazing product display template but is also loaded with a range of exciting features and functionalities.
However, it is not enough to easily make your brand reach your target audience. You need to outsmart your competitors and stay ahead of them to achieve more and more organic & relevant traffic.
Agile and Result-Oriented Shopify SEO Services From Certified Experts
We are a decade-old digital marketing agency specializing in eCommerce SEO, crafted specifically for the particular eCommerce platform your store is built on. We combine our SEO expertise with eCommerce specialization to drive your Shopify store’s online visibility, improving its SERPs rankings and inbound relevant traffic.
We take your brand forward and above your competitors so that you can attract more genuine customers and increase sales and revenue.
- 10+ Years of Ecommerce SEO
- Award-Winning SEO Company
- Certified and Experienced Shopify SEO Experts
- 3X Boost in Online Store Traffic
Struggling to rank higher and attract organic traffic for your Shopify store?
What is Shopify?
What started as an online store has now developed into a full-fledged e-commerce platform that helps create and maintain an online store easily. Whether you are a small retailer wanting to move your brick-and-mortar store online, or a prominent entity engaged in selling products globally, Shopify will take care of your requirements effectively.
Shopify is for all types and sizes of businesses, whether B2B, B2C, or selling locally or internationally. In fact, it is more than just e-commerce. It powers multiple capabilities rather than just selling products, including- Online workshops and classes, consultation, appointment scheduling, ebooks, gift cards, and more.
Contact The Leading Digital Marketing Company In Delhi Now – Give Your Brand The Position It Deserves!
What Is Shopify SEO?
Shopify SEO is all about fine-tuning your online store built on the Shopify Platform in terms to match what your potential customers want and to optimize it for Search Engines as well to rank it higher on SERPs. It helps to strengthen the technical aspect of the store as well as make it SEO-friendly so that it gets ranked higher for organic search results related to what you sell and do.
Shopify SEO includes the home page, product collections/category, product page optimization, image optimization, and creating compelling and keyword-optimized content to attract targeted buyers. Shopify SEO also means marketing the store through various online channels so that it becomes more visible and gains in brand reputation.
Grow your store online expertly and quickly with complete and tailored SEO solutions!
DOES SHOPIFY COME WITH IN-BUILT SEO FEATURES?
Being a popular e-commerce platform, Shopify is one of the preferred ones for many developers and designers because of the in-built SEO capabilities that it comes with:
- Shopify prevents duplicate content issues by adding auto-generated canonical tags to pages
- txt and Sitemap files are automatically generated
- Title tags that include store name are auto-generated by the theme
- Dynamic Title and Meta tags for Products and collections
- Shopify uses exceptional CDN powered by Fastly, to make sure your store loads quickly
- Themes come with in-built Schema to help SEO of your Website or can be implemented easily with the help of section-specific Liquid tag {% schema %}
- It provides convenient editing of image alt tags, meta tags, products, pages, and more
- The feature of abandoned cart recovery is very helpful
Similarly, there are several other SEO features that lay a good foundation for managing the store and implementing further optimization procedures.
Not just this but using extensions or Shopify Apps like Yoast SEO helps to execute several optimization tasks effectively.
WHY DO YOU NEED SHOPIFY SEO?
While one can argue that with so many SEO features already built-in, is availing SEO service for Shopify store needful?
The clear and straight answer to this is – YES.
Millions of websites are powered by Shopify. And you are not the only one selling products and services in your niche. There are several more vying for the customer share that you target. Shopify’s in-built SEO capabilities are equal for all. It’s all about how you make your store better optimized than others that will make you win the race. This is where expert support from professional SEO service providers comes to your rescue.
SHOPIFY SEO BENEFITS – HOW IT CAN BOOST YOUR STORE’S DIGITAL PRESENCE
About one-fourth of eCommerce websites are built on Shopify in the USA alone, and this proportion increases in many other countries.
While Shopify provides e-commerce owners with a great template to display products and service info, customers won’t come to your store if they don’t know you or are unable to find out about your business on organic search results. You need to be seen on Search Engine Result Pages (SERPs), and that too at the top.
You need the sales curve of your products to grow to survive in this competitive market. And this can be achieved only when you are implementing strong SEO practices.
Moderate Competitive
BRONZE PLAN
- 25 Keywords
- 30 Pages Optimized
- Onpage Optimization
- Offpage Optimization
- Competitors Analysis
- Weekly Updates
- 2 Blogs/Mo
- 2 Articles/Mo
- 1 PR Per Mo
- 1 Premium PR/Mo
- 1 Guest Post/Mo
- Social Media Posts
- Website Consultation
- Core Web Vitals
- Blog Setup
$349/mo
Competitive/Ecomm.
SILVER PLAN
- 50 Keywords
- 60 Pages Optimized
- Onpage Optimization
- Offpage Optimization
- Competitors Analysis
- Weekly Updates
- 4 Blogs/Mo
- 4 Articles/Mo
- 1 PR Per Mo
- 2 Premium PR/Mo
- 2 Guest Post/Mo
- Social Media Posts
- Website Consultation
- Website Consultation
- Blog Setup
$549/mo
Large Websites/Ecomm.
GOLD PLAN
- 100 Keywords
- 100 Pages Optimized
- Onpage Optimization
- Offpage Optimization
- Competitors Analysis
- BiWeekly Updates
- 8 Blogs/Mo
- 8 Articles/Mo
- 4 PR Per Mo
- 2 Premium PR/Mo
- 4 Guest Post/Mo
- Social Media Posts
- Website Consultation
- Core Web Vitals
- Blog Setup
$949/mo
Advanced SEO/All Size
PLATINUM PLAN
- Upto 200 Keywords
- Sitewide Optimization
- Onpage Optimization
- Offpage Optimization
- Competitors Analysis
- Daily Updates
- 14 Blogs/Mo
- 12 Articles/Mo
- 6 PR Per Mo
- 3 Premium PR/Mo
- 6 Guest Post/Mo
- Social Media Posts
- Website Consultation
- Core Web Vitals
- Blog Setup
$1499/mo
NEED ASSISTANCE WITH YOUR ONLINE BUSINESS GROWTH?
Shopify SEO Services
Store Audit
A complete website audit helps to analyze the SEO-related aspects of the store. It helps to gain in-depth information on what optimization factors are already placed right and what not if there is any negative characteristic, and what needs to be addressed.
Competitor Analysis
The Ecommerce segment is a highly competitive one. There would be many more selling similar products and offering similar services in your niche to the same audience segment. Competitor analysis helps to identify their strength and weakness, look for opportunities and capitalize on them.
Keyword Research
Whatever business category you deal in, whatever product or service you offer, hundreds of keywords will match your user’s search queries. We look at the search intent of your users, find different keyword types, including low and high competition, low and high volume, select the most fitting from these and optimize strategically for on-page and off-page SEO.
On-Page SEO
The Page title and heading tags, meta tags, website content effectively optimized with the right keywords, value descriptions, pages internally linked, and many more such techniques that apply to the website form part of a robust on-page SEO strategy.
Technical SEO
The technical aspect of your store matters as much as anything else. These include easy navigation, website structure, page load speed, code-level structure, schema, core web vitals, and more. We take care of all these effectually.
Collection Page SEO
As a Shopify eCommerce store, each page of your site can act as a viable landing page to attract customers. We start with the home page and then structure each product and product collection page with optimized information and other SEO elements
Product Page Optimization
Product page optimization is a key concept of Shopify SEO. The main motive of ecommerce SEO is to rank product pages, and therefore these have to be optimized perfectly. We optimize page titles, product URLs, product descriptions, and meta tags, use high-quality and wide-angle product images, use alt tags, and much more.
Link Building
Most of the off-page SEO revolves around link building. The stronger your backlink profile is, the better your chance of obtaining top ranks in Search Engine Result Pages. We earn quality backlinks by publishing unique and valuable content on high-authority websites.
Tracking and Reporting
We keep track of SEO campaign performance in real-time using Google Analytics and other such tools. We derive data on different metrics that include backlink profiles, keyword ranking, user engagement on pages, traffic increase, and much more. This data is regularly shared with you through an easy-to-understand report.
Conversion Optimization
Optimizing different store elements, including shopping carts, call-to-action buttons, checkout buttons, carousel images, product details, internal links, trust-building elements and much more, helps in converting more and more store visitors into paying customers.
Reputation Management
About three-fourths of customers take any buying action only after reading product reviews online. For an online store, each positive review from a customer creates a significant impact on overall business growth. We help improve your store’s credibility by promoting a positive brand image, encouraging positive feedback from customers, and leveraging social proof.
Tracking & Reporting
Without measuring the SEO performance, you won’t have an idea of what results you are gaining with your optimization efforts. We utilize Google Analytics and other tools to get detailed metrics on the SEO performance of the project, which is then provided to the client in a clear and detailed report.
UI & UX Optimization Of Your Store – We Emphasise On Your Customers First
What is good SEO? One that is done primarily for consumers rather than search engines. How convenient and appealing the User Interface (UI) and User Experience (UX) is with simplified navigation defines how more the consumers will love to stay in the store and come back again and again. All this assures Google and other search engines that the page is of good value to the users and it will get pushed up in rankings.
YOAST PLUGIN FOR SEO – POWER-PACKED TOOL TO BOOST YOUR STORE’S ONLINE PRESENCE
Yoast is an App that helps in gaining actionable insights and making better optimization decisions for the store’s visibility and growth. We make efficient use of Yoast’s features to improve your store’s click-through rate, optimize content, and control other SEO elements of the site.
Shopify SEO Strategies
Shopify SEO Basics to Ensure the Success of the Store’s SEO Campaign.
Shopify is definitely one of the most powerful platforms for creating and managing your online store. It comes loaded with a range of features and functions. Doing SEO the right way for your store will ensure that you get the best results to get your site on top.
Define your business form and strategies
The first and foremost thing is to define the business outline: what it is, what it sells and whom it targets. This helps to create tailored SEO strategies to take your business to the top.
Shopify site structure is a key aspect
Right from picking the right template and theme for your store to organizing content in a clean, concise way and optimizing each website element, it is highly significant that helps to engage site visitors.
Emphasize search intent
Every potential buyer searching for a product online has a specific purpose or need for that product. You need to focus on that and relate your optimization process to the search intent of that user. You need to segment and define the market you cover.
Backlinks are a game changer
For a product store, having high credibility and reputation is a must. And when you are earning backlinks from a reputable high-authority website, it makes your brand more valuable.
Focus on product details and info
The first thing that a user looks at is the product images. Use high-quality product images in multiple shots from different angles. Couple that with an informative product description curated with targeted keywords.
Meta and title tags are a key factor
The product page titles should include product names. The meta title and descriptions should include the key information about the page, with tactically used keywords.
Site navigation plays a great role in user engagement
As a rule of thumb, a visitor should take only three steps maximum to move from one page or category to another. An e-commerce site may include a lot of pages. Thereby, it becomes important to make navigation simple and straightforward that, provide ease to the visitor. Optimize the XML sitemap for this.
User reviews can make or break your brand’s value
Ask any experienced ecommerce owner, and they will tell you how the feedback and reviews from their customers matter a lot. We tend to get influenced by what others are saying or writing about a product or store. An effective eCommerce SEO can’t be complete if it doesn’t take this factor into consideration and practice.
Talk about your brand and product
The eCommerce segment is highly competitive. Someone else will take over if you aren’t creating the buzz about your product. Thereby, utilizing social media channels and other online resources to share info about your product becomes key. Adopt some trendy and eye-grabbing methods to make your products and brand popular and followed.
Adding Too Many Plugins Or Apps Won’t Make The Seo Strong
Right SEO is more of manual work and creative strategies rather than tools. Adding too many plugins may make it all messier, and it may also affect your site, as this can increase the pages’ load time.
Shopify + Quality SEO – the ideal recipe for online success & growth
Shopify provides your store with multiple benefits that include:
- Feature-rich, customizable platform
- Option to pick from 100+ payment processors (the most for any eCommerce platform)
- Amazing UI and UX capabilities
- Easy to manage back-end
- And much more
Now combine all the plus points of the Shopify platform with a robust, proven, white-hat SEO practice. And you have a successful product in the end that delivers:
Consistent and improving results over time
Value-driven services to the customers
Scalable reach to the potential buyers
An authoritative site that people love to visit
Why Us?
Expertise In Ecommerce SEO
As a complete digital marketing solution provider, we have been serving eCommerce clients since when we started our operations. We have seen this field evolve, and our consistent e-commerce SEO service means you will get the latest, the most fitting solution to address your business challenge.
We Know Shopify In And Out
We aren’t just about SEO, but we also hold expertise in Shopify web and app development. This means we are well aware of all the intricacies of this platform. This helps our SEO experts to dig deep, gain insight from developers, which enables them to implement better optimization practices specific to this platform.
Agile And Tailored Methodologies
No two businesses are the same. No two e-commerce sites function similarly. And even eCommerce isn’t like other business categories. That means that to make your online store grow and achieve desired results, we brainstorm ideas and adopt customized and agile methods that best fit your business model.
For Us Data Is The Key
Any optimization approach will yield results when we are able to take better decisions at each stage. And this is possible only with smart data insights. Our data-driven strategies, backed with market research and thorough analysis, create a robust blueprint for further process.
Conversion-Focused Approach
As an online store, the main objective is to grow sales and earn higher revenue. While ranking on top in SERPs is one thing, achieving better conversion is what defines the success of an online store. This is what we focus on. Right from landing page to product page, conversion rate optimization, to creating compelling marketing copies, we focus on a process that delivers your desired end result.
Dedicated Project Management
Each project is handled by a project manager, who oversees the entire process. This ensures consistent effort, timely reporting, and efficient management. We keep you in the loop and are up for talk round the clock, through different communication modes, whatever way you like.
Want to see your Shopify store grow and bring you more sales and revenue?
Talk to Shopify SEO experts to know how we can help you stand out!
Frequently Asked Questions (FAQ'S)
Shopify SEO means all the search engine optimization tactics and practices implemented to optimize a website developed on Shopify platform. This includes all the key ecommerce SEO steps as well as other personalized SEO techniques from the experts specific to the particular store.
Different Shopify SEO services include competitor research, keyword research, technical SEO, on-site SEO, off-site SEO, product pages optimization, content marketing, and more.
